Why Buy Adtran Routers?

November 14, 2012 by Christina Smith

weakest link

“You are the weakest link – goodbye! ”
–Anne Robinson

Do you remember that show? It seemed so unfair to call one person out like that. Life shouldn’t be so cruel. But there is one place where we feel comfortable calling out one player who can make or break the game and no, it’s not Ryan Fitzpatrick from the Buffalo Bills (although some may argue me here).  When you are setting up your network to support your business, your router is the backbone of the entire strategy.  If your router fails, your network fails. If your network fails, your business fails.  With one piece of the puzzle so heavily relied on don’t take chances by installing a sub-par piece of equipment.

I recently read a white paper titled The Truth About Router Performance and it was an eye opener for me.  Growing up in the IT industry, I learned that routers could all be compared by a few things. First their throughput. How much data can get through this baby per second? The higher the better. Secondly the port count. This is more for home and SOHO applications, but how many peripherals can I hook directly up to the router? Lastly is it wireless. Can I connect my WiFi peripherals to it? How many and what signal will it carry? I suppose when you are comparing 2 routers side by side those things still mean something, but can that throughput number really be counted on to be accurate in your essay business?

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The most important thing that the ‘Truth’ whitepaper pointed out to me is that not all data is created equal. So those little throughput estimations are no more than that – estimations.  They are just as reliable as the predictions on ESPN’s fantasy football app.  Today’s routers are expected to be more of an edge device that doesn’t just let internet traffic through. Now routers are expected to incorporate VPN access, Stateful Packet Inspection firewalls, QoS for VoIP and video along with value added services such as NAT and 3DES encryption.  Add WiFi and that little box at the edge of your WAN connection becomes the heart and soul of your network. Do your research before you put your cash down. 1200821E1_1

The ‘Truth’ whitepaper goes on to compare real world performance between 3 top Adtran routers and 3 top Cisco routers.  To see who won this head-to-head comparison and all the metrics associated with the testing, you will have to read the whitepaper yourself.  It is an interesting read. What I did want to talk about is the value add offered by choosing Adtran routers for your small business.  Here at VoIP Supply, we tend to be very Cisco and Polycom centric. Perhaps you are too.  However, after reading this whitepaper I was surprised by the great features offered by Adtran and also surprised that they have a product that is scaled for my business.  I had always thought of Adtran as offering carrier-grade solutions so when I read about their SMB solutions I was intrigued.

SMB Oriented Features of Adtran Routers:

Ease of Use and Management – All Adtran Netvanta routers (and switches for that matter) use a standard AOS (Adtran Operating System) which offers a easy to use GUI and step by step wizards for install and configuration.  The AOS helps you through the quick learning curve to mastering Adtran products.  Once you know the AOS, you can easily maneuver any Adtran product. Are you more of a CLI kinda guy? If so, the Adtran CLI mimics the de facto industry standard so it is familiar and easy to use.

VoIP Ready – An issue close to our hearts, Adtran routers are VoIP ready, providing QoS (Quality of Service), CoS (Class of Service), SIP transparent proxy, and traffic monitoring.  QoS is most important for VoIP as it prioritizes voice traffic over other non-urgent traffic streams to ensure the best quality sound on both ends of the phone. Optional VQM (voice quality monitoring) identifies problem areas down to the packet level in a graphic interface to save network administrators time when things go wrong.

Wireless Controller Built In – Unlike home routers, Adtran routers don’t have a WiFi access point built in. But they do have a wireless controller built in that will manage up to 24 Adtran Wifi Access Points. (Max number of APs controlled depends on router model).  This allows for easy deployment and management of your WLAN and allows central management from a single device. This can save you a lot of money compared to standalone WLAN management products such as the Ruckus ZoneDirector.

Security – All Adtran routers provide SPI (Stateful Packet Inspection) to defend against denial of service attacks and other malicious intrusions.  The Adtran Modular Access Routers, such as the Netvanta 3448 and NetVanta 3200 offer upgrades to also offer IPSec And 3DES encryption for VPN.

Warranty – This is the best part.  Adtran routers carry a 5 year warranty! This warranty includes FREE post sales tech support and free firmware upgrades.  (Please note, “tech support” and “configuration assistance” are not the same thing… )  This offers you all the features of a cumbersome Smartnet renewed for 5 years all for free right out of the box!   This is the best value for Small Businesses who don’t have a “Contracts management” department to keep them current.

VoIP Supply offers a variety of fixed port, modular, and multiservice Adtran Routers. To compare features and find the router that is best for you, visit Adtran’s Router Matrix. After reading that whitepaper and learning just how many aspects of your network rely on a strong performance from your router, we strongly urge you to do your research before buying a business router. Don’t let your router take the humiliation of being the WEAKEST LINK in your business strategy.


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